Xiaomi

The smartphone maker hopes to turn the ‘Apple Car’ idea into reality.

Three years on, Lei Jun remains dedicated to leading Xiaomi’s venture into car manufacturing, previously labeling it the “last major entrepreneurship project” of his life.

The company is leaning toward positioning the SU7 as “a bit expensive,” but the ongoing price war among automakers may prompt a reconsideration.

Having built a strong foothold in Africa, the Chinese smartphone maker is looking for new frontiers to replicate its success.

Huawei’s cross-licensing agreement with Xiaomi marks its latest efforts to double down on its patent business.

Xiaomi, known predominantly for its consumer electronics, is now one step away from producing its own electric vehicles.

Xiaomi faces challenges in the consumer electronics markets as revenue declines, prompting exploration of new strategies.

Xiaomi’s ambitious vow to establish itself as a high-end international brand led to its success in 2019, but it is also leading to its downfall in 2023.