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The company favors focus over frenzy, resisting price wars while doubling down on its strongest markets. FeaturesDingdong Maicai defies fresh e-commerce collapse with focus on efficiency12 mins read
Chinese food chains are moving beyond diaspora enclaves to attract mainstream international diners. InsightsHotpot, malatang, bubble tea: Chinese dining chains expand abroad to win over global palates9 mins read
The legacy brand is pursuing reinvention to stay relevant with younger consumers. FeaturesChina’s lingerie market is shifting. Can Aimer keep up?8 mins read
The Korean streetwear brand plans to open more than 100 stores in China by 2030 while avoiding pitfalls that have sunk other brands. NewsAfter Nerdy’s fall, Musinsa looks to Anta to navigate China’s fashion market4 mins read
The brand is betting that home life’s next frontier lies just beyond the back door. FeaturesFrom sofas to prefab spaces, Outer wants to shape the future of backyard living9 mins read
With cheap phones and scripted content, they gamed the platform’s algorithm to dominate product search and sales. InsightsThese middle-aged men know Xiaohongshu better than anyone, and they’re all in Zhengzhou13 mins read
A sharp profit rise and booming Labubu sales weren’t enough to spark a rally in the company’s share price. InsightsPop Mart posts record forecast, but investors want proof it can last6 mins read
Companies are buying rivals and tapping into e-commerce to gain market share. NewsChinese consumer brands surge in Southeast Asia, challenge legacy names5 mins read
NewsDeals in brief: Accel backs Pave Bank, Endowus raises over USD 70 million, Hangry completes Series A5 round, and more