Coffee and Commerce

Amid slowing sales, new CEO Brian Niccol is steering Starbucks back to basics, reviving its “third space” community focus.

Nowwa follows Cotti in expanding to the Middle East, targeting growth in an untapped market for Chinese coffee brands.

By empowering suppliers, flexing production, and building a versatile business model, Shein has raced to the top of global fashion.

In just months, Labubu’s Thai fan base has made Pop Mart’s biggest overseas success story.

Miniso’s Top Toy brand launches in Bangkok, signaling broader Southeast Asia ambitions.

While China’s tea chains race to open stores, Molly Tea is opting for a more measured expansion. Will this strategy give it an edge, or leave it lagging behind?

Anta Sports partners with Kyrie Irving’s father to launch the Kai 1 Speed, making a bold push into Foot Locker and DSG stores across North America and Europe.

With over 7,000 stores worldwide, Miniso saw record profits in the first half of 2024, driven by its overseas expansion and strategic use of IP partnerships.