The tea chain is bringing HPP juices to retail shelves, using its supply chain to compete on price.

The Chinese sportswear brand is counting on Curry Brand becoming a long-term global asset.

Li-Ning offers something harder to match than money: room to make Curry Brand the centerpiece.

After reaching 1,000 stores, the brand sees little time left before competition hardens.

Alibaba’s integration of Qwen and Taobao shows why data may become the moat for shopping in the AI era.

Nowwa’s shop-in-shop model has lowered costs, but also made quality control and brand building harder.

Consumers’ preference for cheap meals is adding to the strain from austerity measures.

Known for its gold-and-ruby aesthetic, the brand is entering some of the country’s most selective luxury retail spaces.

Mixue’s large store in Guangzhou is part of its efforts to differentiate itself from competitors.

Ozon, often called “the Amazon of Russia,” offers a route into a less crowded e-commerce market.